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A strong brand helps organizations boost revenue, capitalize on market opportunities, and compete with an increasing number of players across an expanding number of…
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- Posted on: October 1, 2018
- Topic: Higher Education
2017 marked the sixth straight year that college enrollments declined in the United States. University and college administrations are turning to new options to…
- Posted on: September 20, 2018
- Topic: K-12 Education
With increasing higher education tuition rates giving rise to skepticism over the value of college degrees, many K-12 school districts are offering Career and…
- Posted on: September 18, 2018
- Topic: Corporate
Today’s technology has given consumers unprecedented degrees of decision-making power when making a purchase. At no point in history have consumers held so much…
- Posted on: August 22, 2018
By Sarah Ott, Senior Grants Consultant While some support services are broadly applicable to all faculty seeking grant funding, the support offered to early…
- Posted on: August 10, 2018
- Topic: Corporate
A solid brand presence is vital for organizations as they experience an exponential increase in competitors and platforms. Strong brands can help organizations remain…
- Posted on: August 9, 2018
- Topic: Higher Education
By C.J. Murphy A multitude of legislative issues remain unresolved in the wake of Congress's impending summer recess. One act that is likely to…
- Posted on: August 8, 2018
- Topic: Corporate
Customer journey maps are visual illustrations of a customer’s experience with a brand, from initial discovery through purchase and retention. These tools are fundamental…
- Posted on: July 23, 2018
- Topic: Higher Education
Skepticism over the value of higher education is at an all-time high, but tuition growth continues to outpace yearly inflation. Total U.S. student loan…
- Posted on: July 23, 2018
- Topic: Corporate
The B2B eCommerce market is projected to reach $1.18 trillion domestically by 2021, more than double the size of the B2C eCommerce market and…
- Posted on: July 12, 2018
- Topic: Higher Education
The pressure is on for higher education institutions as they continue to face constraints including falling enrollment and reduced funding. Now, as potential students…
